Posts Tagged ‘Advertising’
Luber-finer, a Champion Laboratories brand and a global leader in heavy-duty filtration since 1936, announced today that it is rolling out a new marketing campaign that includes a progressive new logo, tagline, advertising program, promotions, website, packaging and sales tools.
Social Media Gives Local Brands Home Field Advantage
Monday, August 9th, 2010
Big brands have dominated advertising and traditional branding spaces for as long as advertising has existed. Their unthinkable marketing budgets have the ability to reach millions of potential customers in a single ad. But the tide is turning in the marketing world. While these large brands have embraced social media, they still have a distinct [...] Check out the SEO Tools guide at Search ...
Google Places Offers Free Trial of “Tags” Ad Program
Sunday, July 18th, 2010
In an effort to encourage more business owners to take advantage of its Tags advertising program, Google Places is offering a 30-day trial to users who sign up by July 23. The Tags program was one of a handful of features rolled out in April when Google revamped its Local Business Center and re-branded it as Google Places as part of a larger push to capture more local searches and advertising ...
The Planet Appoints Senior Marketing Executive
Tuesday, June 1st, 2010
The Planet, the global leader in IT hosting , today announced the appointment of Matthew R. Benner as vice president of Marketing and Product Management. Benner reports to Chairman and Chief Executive Officer Douglas J. Erwin. He holds responsibilities for the companys entire span of marketing and product management functions, including advertising, the companys web presence and development ...
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Tuesday, April 6th, 2010
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